Lead Generation and B2B Telemarketing Blog

telemarketing agency

What to Avoid When Choosing a Telemarketing Agency

January 24th, 2017Intelemark

There’s plenty of advice to be found on how to select the right telemarketing agency for your next marketing campaign. This article takes a different approach and covers what you should avoid when selecting an agency with whom to partner. Are their “free” offers really free? Avoid agencies that hold a “free” resource ransom in […]

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b2b calling campaigns

2 Top Best Practices for B2B Calling Campaigns

January 20th, 2017Intelemark

Before you schedule your next B2B calling campaign, consider how the following best practices can enhance that campaign and generate better results. Use a targeted approach. Using a targeted approach involves researching your target companies to find the right contact at the right level. You can save time and money by identifying key decision-makers early […]

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sales prospecting strategy

How to Improve Your Sales Prospecting Strategy

January 17th, 2017Intelemark

What constitutes an effective sales prospecting strategy? Some sales folks say it has to do with targeting and having the right offer, while others say it depends on the value and number of touches. Hubspot recently reported that “Before a salesperson has a chance to contact a prospect, he or she is already 57% of […]

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b2b appointment setting services

How to Grow Your Sales Pipeline

January 12th, 2017Intelemark

The most fundamental way to grow your sales pipeline is to be in front of people who are in the early stages of evaluating a product or service you offer. While there are many tactics that will allow you to get in front of “the right people at the right time,” B2B organizations agree that […]

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b2b telemarketing campaign

How Be Successful When You Outsource Telemarketing

January 9th, 2017Intelemark

Telemarketing is one of the most effective ways to generate leads today for most B2B companies. Outsourcing your telemarketing efforts can help to ensure you get the results you want, but how can you help to ensure the success of your campaign? Here are a few tips to consider before you partner with a telemarketing […]

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