7 Common Myths About B2B Appointment Setting Services
April 14, 2016 by Intelemark
Cut Through the Fluff and Learn the Truth About Appointment Setting
Should your salespeople be scheduling their own appointments? Isn’t a lead from one appointment setting service just as good as a lead from another one? Download our executive report, and you’ll learn that the answer to both of these questions is a resounding, “no!”
Not only do these questions represent two common misconceptions about B2B appointment setting, they’re just two of several such myths. In our latest report, 7 Common Myths About B2B Appointment Setting Services, we address many objections and questions professionals have about outsourcing appointment setting.
Among other issues related to lead generation and sales pipeline development, this report covers:
- How lead qualification parameters can impact the quality of the appointments you secure for your sales team
- Whether it’s more cost effective to outsource appointment setting or keep it in house
- How to assess a provider’s ability to connect with a decision maker
- Designing a reliable, repeatable B2B appointment setting process
- How to choose the right appointment setting partner
Sadly, many B2B organizations elect not to engage an experienced vendor for their appointment setting service requirements. The demand generation marketplace, after all, is extremely complex. As one would expect, many organizations have had varying levels of success with outsourced demand generation providers.
That’s why it’s absolutely crucial that you select a qualified, experienced, and effective appointment setting provider. After reading our new report, you’ll be able to determine just what to look for in a partner and identify a firm that will help you make valuable business connections.
To find out more about how B2B appointment setting services and decide whether outsourcing makes sense for your organization, download our report today!