Tag: medical centers

Selling to Hospitals 101: The Hospital Sales Cycle

How Long Does It Take to Sell to Hospitals? If you’re new to hospital sales—or healthcare sales in general—prepare for a long sales cycle. Selling to hospitals and large healthcare organizations can take many months and requires talking to many different stakeholders along the way, including clinicians, purchasing agents, and C-Suite executives. Of course, the faster you get an appointment with a decision-maker, the faster you may be able to close the deal. Another way to maximize your window of opportunity is to find out the fiscal year-end for the hospitals you are targeting. Start by looking up hospitals on GuideStar, a ... Read more