Tag: medical professionals

How to Market Medical Devices and Medical Equipment

Tips for Developing a Low-Budget Medical Device Marketing Strategy After the cost of manufacturing the product, marketing is usually the second biggest expense for most medical device companies. But that doesn’t mean you need a huge marketing budget to generate buzz and interest among physicians, hospital administrators, and other decision-makers who may be interested in your medical device. The key to marketing medical devices, like anything else, is to deliver the right message to the right audience at the right time. We aim to help you do that. But first, a few words about FDA regulations. FDA Marketing Regulations The Food and Drug Administration closely regulates the ... Read more