Tag: Sales Process

Sales Follow-Up Statistics You Need to Know

The sales follow-up is where most deals are won. Unfortunately, it’s also where most deals are lost, especially when sales reps don’t make enough follow-up attempts to work a lead and ultimately close the deal. Whether you’re a sales development rep looking to get a leg up on the competition or a sales manager looking to improve your team’s performance, these sales follow-up stats should help. The answers to these questions are a great place to start in understanding your sales process and the changes, if any, you may need to make: How do you compare? How does your sales team compare? How does your organization of sales professionals compare? Is your sales ... Read more

Key Sales Metrics You Should Track in 2018 – And Those You Should Track in 2021

There are some questions we have for you as we update this blog post and examine what we think are the key sales metrics you should be measuring today in 2021, as compared to 2018, the original date if this blog. What has changed in 3 years in the lead generation process for your company? Do you need to re-examine your business development methods? Do you need to adjust your marketing efforts? Does your sales process need to be tweaked? What processes and efforts are producing the best/most return on investment for your company? What are your conversion rates per ... Read more

Anatomy of a Successful Campaign

What are the elements that make up the foundation for a successful lead generation campaign? A campaign that you can duplicate year to year without having to reinvent the wheel each time. If you want to maximize your campaign investment, it goes without saying that proper planning is essential. Carefully setting up the building blocks for a solid foundation is worth the effort and will capture all the elements needed for a successful campaign. This is the best way to ensure you properly fill your sales pipeline and meet desired sales goals. And smart planning will help you end your ... Read more