Lead Generation and B2B Telemarketing Blog

B2B Sales Objections You Should Never Hear

August 9th, 2018Intelemark

Why B2B Buyers Say “No” (and What You Can do About it) If you’re in B2B sales, you’ll probably hear “no” a lot more than you hear “yes” over your career. But that doesn’t mean every objection is a rejection; it just means a prospect isn’t quite ready to act—or rather, it means you still […]

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Setting Expectations: B2B Telemarketing Campaign Results

August 6th, 2018Intelemark

Would You Rather Be Delighted or Disappointed with Your Calling Campaign? Investments are not without expectations, and B2B telemarketing campaigns are no exception. Unfortunately, setting realistic expectations is not something that many companies in this industry do very well. We think lead generation companies can do better, because we think lead generation customers deserve better. […]

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B2B Telemarketing Works (Here’s Why)

August 2nd, 2018Intelemark

Why Telemarketing is One of the Most Effective B2B Lead Generation Methods At a time when digital marketing budgets are exploding, it’s important not to forget about one of the oldest (and most effective) ways of generating B2B leads—telemarketing. After all, there’s a reason almost 90% of marketing managers in Fortune 500 companies say telemarketing […]

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How to Prepare for a B2B Sales Call

July 31st, 2018Intelemark

A boxing match isn’t really decided in the ring; it’s decided in the days, weeks and even months leading up to the first round. The fight is most often won through preparation. Sales is no different. With so many salespeople vying for the same slice of the pie, the ones who are ultimately the most […]

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How to Generate B2B Sales Leads

July 18th, 2018Intelemark

Leads are the lifeblood of your sales team. When your business development pipeline is dry, you stand to lose more than revenue—you may also lose your top salespeople. It stands to reason then, that you would look to generate leads quickly. Buying a list of targets is one option, but the more complex your solution […]

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