How to Restart Your Sales Pipeline After COVID-19

We have all been talking a great deal about the many challenges businesses around the world have faced since the advent of COVID-19. What we have seen and how we have had to pivot our business practices, processes, and operations has been unprecedented. Monthly, quarterly, and annual plans have been scrapped, replaced by emergency, stop-gap, […]

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The New Normal… What Comes Next.. What is the Next Step?

RANDI ROTWEIN-PIVNICK, M.A., LMFT I, as well as all those I have spoken to, would have never imagined that we would experience a Pandemic like COVID-19 in our lifetime. For most, our lives have now been turned upside down. We have had to navigate so many of our essential life necessities (work/finances, ability to get […]

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The Value of Continuity of Lead Generation Activities in a Challenging Business Environment

We cannot say it enough – especially during today’s business conditions. Do not stop prospecting. Do not stop marketing. Do not stop regular communications with current customers, past customers, and prospects. In other words, let us say it again…DO NOT STOP PROSPECTING! The job of a salesperson is to help customers solve critical business issues. […]

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Customer Retention = Increased Revenues and Customer Lifetime Value

Costs less than acquiring new customers. Increases profits. Greater ROI. There is no question that customer retention makes great sense for every company, including yours. And during the pandemic crisis, now is the time, more than ever, to implement or renew efforts in this area. Why are customer retention initiatives so valuable to your sales […]

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Surviving the New “Normal”

Randi Rotwein-Pivnick, M.A., LMFT The world is experiencing a state of much uncertainty and very few people’s lives (if any) are not being impacted in some negative way. The majority of us are being ‘forced’ to self-quarantine, in hopes of slowing the growth of COVID-19, and self-quarantine coupled with the increased concerns and anxiety from the […]

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Customer Reactivation, Why Not?

There are great reasons why not! There are two sides of customer reactivation we need to look at – Why customer reactivation is a valuable strategy How to begin customer reactivation efforts It is important as a successful company and sales team to go beyond the statement “every customer matters to us”. This is not […]

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Be Purposeful About Your Time: How To Get The Most Out of It

Randi Rotwein-Pivnick, M.A., LMFT Time Management Do you often miss deadlines or can’t complete the day’s “TO DO” list? Learning how to be more effective with your time can make a huge difference in your level of career success. Lack of good time management skills can ruin your career. However, if you utilize the following […]

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Keep Prospecting Now – Here is Why

We know your company plans on being viable when this global crisis has concluded, therefore you cannot stop prospecting now. This point cannot be stressed enough. You simply cannot stop prospecting. Whether your business expects to see continued sales right now, or your sales will be halted or delayed as a result of the crisis, […]

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Consistency, Persistency, and Prospecting are Key in Tough Economic Times

It is very easy to be reactive rather than proactive during tough economic times when making decisions about your business. In fact, it is human nature to behave in that manner. We are entering a time of uncertainty where extraordinary measures are being taken, globally, to fight an illness that will have a tremendous impact […]

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It is No Surprise – Why Part-Time and Sporadic Lead Generation Will Not Fill the Sales Pipeline

Here in the state of Arizona, we had a surprise snowstorm in February 2019. It was amazing to see but we were completely unprepared for shoveling snow, scraping windshields and seeing snowcapped mountaintops in the Phoenix metro area. While snow in Arizona is a big surprise, an empty sales pipeline due to a lack of […]

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