Is There a Formula for Generating Telemarketing Leads?
Many people love reducing a complex problem to a simple formula. But when it comes to B2B calling campaigns, can marketers generate leads by adhering to a repeatable, formulaic approach? The problem with “formulas” or “systems” in B2B sales is that every prospect you contact is different. Their needs are different. Their budgets are different. […]
3 Ways to Streamline Sales Pipeline Development
Every healthy B2B company has a strong sales pipeline. Developing that robust pipeline can be tough. It requires you to contact lots of people who might have an interest in your offering and to follow up consistently so you are present at the correct point in the buying cycle. If you’re currently rethinking sales pipeline […]
These 4 Questions Will Help You Qualify Leads
What’s more valuable to your company – a list of five qualified leads or a list of five hundred suspects? As experienced B2B sales teams know, it all depends on their level of qualification. Wasting time with leads that cannot or will not buy is certain death. A qualified lead is one that represents a […]
5 Simple Tips to Jumpstart B2B Appointment Setting Success
Successfully setting appointments with valuable leads is essential for building your sales pipeline. But how do you maintain a consistent flow of appointments? Prospects can be elusive, their priorities can change. They get new jobs or move to new companies. Budgets expand and contract. Getting that appointment requires some serious agility. Here are five different […]
Introducing Intelemanage: Intelemark’s New Inside Sales Management Service
Building a high-performing inside sales team is tough. You’ve got to identify talented professionals, train them on your solutions and sales process, and provide them the tools to be successful. Normally, organizations that couldn’t handle those activities themselves had no choice but to hire a lead generation firm – until now. At Intelemark, we’ve developed […]
3 Highly Effective Lead Generation Techniques You Probably Aren’t Using
Generating leads is tough. You’ve got to employ a variety of tactics, measure their effectiveness, and focus on what works best. You’ve also got to explore new tactics from time to time. If you’re willing to experiment, you could discover an approach that works extremely well in your target market. Here are three highly effective […]
Choosing a B2B Appointment Setting Partner
How to Find the Right B2B Lead Generation Provider Selecting a B2B appointment setting firm presents a great opportunity and a serious challenge. Not every firm is going to be the perfect fit for your business goals. When reviewing your potential choices for companies, ask yourself: What characteristics should you look for in a potential partner? How […]
How to Choose the Right Telemarketing Partner
An experienced telemarketing partner can help you keep tabs on prospects, get your CRM house in order, and qualify leads for your sales team. But out of all the companies vying for your business, how do you choose the right one? Partnering with the right company can make a substantial difference to your bottom line, […]
Are There Gaps in Your Lead Management Process?
The most effective B2B companies never let promising leads slip through the cracks, and a methodical lead management process is crucial to their success. But for many, seeing opportunities vanish is routine, and gaps in their lead management processes are frequently to blame. Ask yourself whether your team has problems with any of these mission-critical […]