Should You Outsource Inside Sales, or Is There an Alternative?

If you’re thinking about hiring a lead generation company, you’ve probably decided that building your own inside sales team isn’t feasible. In addition to the expense of hiring, onboarding, and managing the team, keeping inside sales in-house requires a substantial time commitment. To avoid those setbacks, outsourcing often makes sense. There is an additional option […]

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Should You Outsource Appointment Setting?

Many organizations that approach us about appointment setting aren’t sure whether outsourcing is the best choice. Sometimes, it does make sense to keep lead generation activities in house. If all of the following scenarios apply to you, outsourcing appointment setting may not be the answer: You have a successful inside sales team setting appointments. You’ve […]

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Ready to Boost B2B Lead Generation Results? The Secret is in Your Approach!

When your bottom line depends on consistent, successful B2B lead generation, you know it takes a lot of patience – and a lot of phone calls – to connect with a lead that represents a legitimate opportunity. You’re probably looking for ways to reduce the time it takes to make a valuable business connection, so […]

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Need Telemarketing Services? Watch Out For These Red Flags

Selecting a B2B telemarketing provider might seem like a straightforward exercise, but there’s a significant difference in the quality of providers in the market. Organizations should be choosy – and cautious – before they invest significant resources in a single provider. If you’re looking for a new provider of telemarketing services or are outsourcing for the […]

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New White Paper Details 5 Things You Need to Consider When Selling to Healthcare Providers

If you’re selling to the rapidly-changing healthcare industry, you need specialized knowledge and expertise to craft the right message that addresses critical business issues. You also need to reach the right audience with that message. Intelemark has many years of experience in connecting your sales team with a variety of healthcare providers who need your […]

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Evaluating Telemarketing Companies? Insist on Real Conversations

Sometimes, you’ve just got to set the script aside. Experienced telemarketing companies know this, and they encourage their agents to engage in real conversations with leads and suspects. Only through genuine conversation – not “sticking to the script” – can telemarketers forge valuable connections with potential buyers. A tale of two telemarketers Imagine you’ve hired […]

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Top 5 Things to Consider When Selling to Healthcare Providers

Tips for Selling to Healthcare Buyers In today’s ever-changing healthcare industry environment, you need a deeper understanding of the best ways to sell your products or services to healthcare providers you are targeting. Generating the results you want requires a deep dive into your selling strategy and coming up with ways to improve it if […]

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Checklist for Hiring a Demand Generation Agency

It’s no surprise that many B2B organizations are looking for a demand generation agency to help them capitalize on marketing opportunities. While identifying a demand generation agency is simple – there are many to choose from – selecting the right one may be more difficult than you think. To be sure you hire the right […]

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