New White Paper Details 5 Things You Need to Consider When Selling to Healthcare Providers

If you’re selling to the rapidly-changing healthcare industry, you need specialized knowledge and expertise to craft the right message that addresses critical business issues. You also need to reach the right audience with that message. Intelemark has many years of experience in connecting your sales team with a variety of healthcare providers who need your […]

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Evaluating Telemarketing Companies? Insist on Real Conversations

Sometimes, you’ve just got to set the script aside. Experienced telemarketing companies know this, and they encourage their agents to engage in real conversations with leads and suspects. Only through genuine conversation – not “sticking to the script” – can telemarketers forge valuable connections with potential buyers. A tale of two telemarketers Imagine you’ve hired […]

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Checklist for Hiring a Demand Generation Agency

It’s no surprise that many B2B organizations are looking for a demand generation agency to help them capitalize on marketing opportunities. While identifying a demand generation agency is simple – there are many to choose from – selecting the right one may be more difficult than you think. To be sure you hire the right […]

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Choosing a Vendor to Generate Telemarketing Leads

Outsourcing your lead generation to a telemarketing vendor provides you a host of benefits, like lower total costs than building an in-house department, scalability when business picks up or slows down, and superior quality leads. The key to getting quality telemarketing leads depends on choosing the right B2B telemarketing leads vendor. Look for the following […]

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Inside Sales: In-House, Outsource or Insource?

You know you need an inside sales team. The evidence is pretty compelling that phone calls work—the human touch is still valid and important in the sales process. But, you’re at a crossroads. Do you make the decision to focus your attention on creating a stellar inside sales team to help you generate the leads […]

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How to Increase Webinar Recruitment Numbers

Webinars are an effective way for B2B companies to share knowledge and be recognized as thought leaders and at the same time, generate valuable leads that can drive incremental revenue. It’s an efficient way to get in front of a large group of prospects and is an excellent business development strategy. No matter how well-planned […]

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6 Questions to Ask Any Telemarketing Company

The right telemarketing company can boost your lead generation efforts and have a substantial impact on your revenue goals. The key is to find the one that puts your company first and represents your interests in a most professional manner. Ask your potential telemarketing vendor candidates the following questions. Their answers will help you separate […]

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What to Expect From a B2B Telemarketing Company

Choosing a B2B telemarketing company can be a daunting task. Many make the same claims about their services and it’s often difficult to tell which one is best for your business. When it comes down to it, you need to identify a company with long-held experience in three critical areas: lead generation, lead qualification, and […]

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In New Report, Intelemark Sheds Light on Common Myths About B2B Appointment Setting Services

Is appointment setting really something you should outsource? A new report from Intelemark seeks to answer this question by examining – and ultimately dispelling – several misconceptions about B2B appointment setting services. The new report is titled 7 Common Myths About B2B Appointment Setting Services, and you can download it for free! In today’s highly […]

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Simplify Database Cleanup With These Tips

Clean, accurate, reliable contact data empowers effective lead generation campaigns. Unfortunately, many organizations rely on databases or customer relationship management (CRM) applications with corrupted, obsolete, or incomplete contact data. Here’s how to pursue a smart database cleanup effort that puts you in control of your contact data. Begin with an audit. Identify every source that […]

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