Benefits of Outsourcing Appointment Setting Services for the Technology Industry
November 1, 2016 by Intelemark
There are many good reasons why your next appointment setting campaign should be outsourced, especially if you’re selling technology solutions. Since appointment setting is crucial to the success of every sales team, it makes sense for technology companies to consider a professional appointment setting service that has a host of skills and expertise in setting appointments with their target audience.
Appointment setters are fundamentally different from your sales team. While your sales team is focused on negotiating and securing revenue, appointment setters have the patience and persistence to make the cold calls necessary to introduce your company to prospective clients. In fact, professional appointment setting vendors have mastered techniques to navigate through gatekeepers and effectively qualify a prospect.
Another highly beneficial advantage of outsourcing your appointment setting services is that a professional agency will be able to, over time, differentiate market segments to see where your message is resonating. They use these insights to optimize the results of the campaign. Professional appointment setting services with a deep understanding of the technology industry have sharpened their skills in analyzing where things work and where they don’t.
The Intelemark Difference
Intelemark has dozens of years’ experience setting appointments for our technology industry clients. We have an intimate understanding of the challenges and business critical issues surrounding technology as well as the business landscape. We are conversant in the vernacular of technology and experienced in connecting with decision-makers.
Download Intelemark’s Technology Industry White Paper
In order to share some of that experience and expertise with you, Intelemark created a White Paper entitled “Top 5 Things to Consider When Selling Technology Solutions.” Inside this comprehensive resource are insights from our vast experience in dealing with the technology industry and the 5 key areas you need to master to sell successfully for this vibrant sector.
Download this extensive White Paper now before your next appointment setting campaign to ensure you get the results you want and need. The valuable information inside is the culmination of highly specialized expertise gleaned over years of providing appointment setting services for technology clients.